Rating: NNNNN
WHO
Kevin Bracken (left) and Lori Kufner
WHAT
NewMindSpace, space invaders dedicated to mass outpourings of fun – and the political. See pillow fights, capture the flag, streetcar parties, filling the night sky with “star’’ lights
WHY
“We’re trying to overthrow the dominant entertainment paradigm and replace corporate branded consumption experiences.’’
INSPIRATION
“Improving Toronto’s public life.’’
TOUGHEST PART
“Continuously coming up with new ideas. We’re not ready to call ourselves OldMindSpace yet.”