Joe Fresh fashion
The most effortlessly on-trend show of last October's spring 2007 Fashion Week was the Joe Fresh presentation at the line's Liberty Village headquarters. Mid-pubescent boys and girls marched down a wide, grassy runway in perfect prep school lines sporting cheeky polos, sailing stripes and patent ballet flats that have already received heavy play in spring preview magazine editorials. The line is now arriving at select local Loblaws stores (10 Lower Jarvis, 416-304-0611, and others, www.joe.ca), and their high-style/low-price combo will leave you dumbfounded yet chic.
In just a few short months, Face (www.iwantface.com) partners Emily Powell and Owen Milburn have expanded their streetwear's stock list to include Toronto retailers Lavish & Squalor (253 Queen West, 416-599-4779), Delphic (706 Queen West, 416-603-3334) and Vancouver's Midtown. They're starting the buildup to a belated launch party for their screened jackets, Ts and accessories on Monday (March 12) with an engagement-style bash at the Social (1100 Queen West) starting at 10:30 pm. Stop by for a half-priced drink and to mooch an invitation to the official kickoff.
Milan- and Toronto-based design duo Stephen Wong and Kirk Pickersgill's Greta Constantine label (www.gretaconstantine.com) bucked the runway format for last fall's spring show and presented their debut swimwear looks installation-style. This time around they're skipping the official Liberty Grand venue altogether and showing their Joan Crawford-inspired Very Stylish Girl collection March 16 (7 pm) at Queen and Bathurst's Burroughs Building (639 Queen West). If you want to plead your case for an invite, e-mail email@example.com.
Style section readers who just can't wait for our weekly fashion fix to catch up on the runway happenings at Fashion Week should log on to NOW's blog page (www.nowtoronto.com/blog) starting March 12. Yours truly will be converting his second-row scribbles into collection reviews complete with where-to-buy references so you can shop Canadian ASAP. Stylesheet subscribers (sign up at www.nowtoronto.com/newsletters) also get our weekly Toronto and Montreal Fashion Week wrap-ups delivered to their inboxes on March 22 and 29. Let the air kissing begin.