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Lifestyle

Intermix

INTERMIX 130 Bloor West, 416-925-0111, intermixonline.com


There were so many eyes peering into the new Intermix store on Bloor before it opened last week, you might have thought one of its celebrity followers had scored early access to its racks and was inside privately picking out her TIFF wardrobe.

The NYC-based retailer is just reaping the rewards of its Toronto fan base. Shoppers here have been anticipating a hometown opportunity to clean out its racks of ALC dresses, Helmut Lang knits and Proenza Schouler PS1 bags since it announced its first Canadian flagship last January.

The secret to Intermix’s devoted following is a buyer team that works with designers to tweak colours and fabrics and create pieces that are only available at their stores. That means if you want those skinny Rag & Bone jeans in peacock purple, you have to buy them here.

Intermix picks: If the violet hue is too bright for you, Rag & Bone’s jeans also come in a more muted pumpkin shade, $218 hit the TIFF cocktail circuit in a silk Thakoon dress, $540 a downsized PS1 purse in suede is still a substantial style investment at $1,445.

Look for: The coziest fall wrap sweater in black and white wool by Yigal Azrouël

Hours: Monday to Saturday 10 am to 7 pm, Sunday noon to 5 pm.

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