WHO: Ruth Smith, shop owner/CEO, Strictly Roots (159 Gerrard East, 416-757-1024, www.strictlyroots.ca)
WHEN: Friday, 1 pm
WHERE: Strictly Roots
CLOTHING: "I got my halter top for $39 at a great store called Pho Pa (160 Baldwin, 416-979-9444) in Kensington Market. The top is by Alexia Lewis, as are my choker and earrings ($10 and $25 respectively). My pants were designed by Dagg and Stacy and cost $120, also from Pho Pa. These shoes were a Canal Street find in Manhattan. My fingers and toes were done at Jessie's Nails (365 Yonge, 416-977-0591). They charge $15 for a manicure and $28 for a pedicure."
HAIR: "Christopher Archer of Strictly Roots does my hair. We specialize in dreadlocks and cater to all hair types. Bob Marley said, 'A person who cuts their hair is like a tree without leaves. Trust the universe and respect your hair. '"
MY STYLE: "Rootsy, spiritual and funky."
INTO: "Right now I'm carrying art at the shop by visual artist/poet Roxane Tracey (905-272-9659). Her work combines poetry and visuals. In music, I'm excited about a Jamaican-born Toronto musician, Colin Grant, aka Jah Bang. He's got a new record coming out soon. At the shop we carry an amazing array of natural skin and hair care products. Right now I'm in love with a masala chai leave-in conditioner. It smells like chai and leaves my hair soft."