Slashing gift card costs

Discounted gift cards lets shoppers save and make cash for the holidays

Gift cards are likely to fly off the counters (or shelves, or whatever) again this holiday season. It’s probably the easiest and quickest buy for the indecisive, last-minute shopper. It’s also great for the lazy folks. And, wouldn’t you know, it just got even easier. And cheaper.

Toronto-based company, allows you to buy and sell discounted gift cards in an EBay-style peer-to-peer online market.

And given the economic climate, the ease, the savings, and Cardswap’s “no credit card policy” to curb credit fraud, has not surprisingly attracted thousands of users already.

Shoppers in a pinch this year can expect to save up to 40 per cent, while those who didn’t care so much for that William Sonoma gift card (that your aunt got you, not realizing you can’t cook), can now redeem it for cash, instead of just wrapping it up and re-gifting it.

According to their press release, in a $3.5 billion industry, 10-19 per cent of gift cards in Canada are never redeemed. [rssbreak]

Leave your opinion for the editor...We read everything!

Your email address will not be published. Required fields are marked *