The Goods: Live Hard, Sell Hard

THE GOODS: LIVE HARD, SELL HARD (Paramout, 2009).


THE GOODS: LIVE HARD, SELL HARD (Paramout, 2009) D: Neal Brennan, w/ Jeremy Piven, Ving Rhames. Rating: NNN DVD package: n/a Rating: NNN


The Goods delivers in the first act when Don Ready (Jeremy Piven) and his roving gang of used car sellers blast into a small town to save a local dealership from going under. They’ve got three days to move 500 cars, and they do it with crooked tricks, fast talking, bad attitude and base desires. In no time flat, they’ve turned the local salesmen into hustlers and awakened lust in the owner’s family.

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It’s all very funny, particularly the inspirational speeches. They’re all over the movie, little masterpieces of gibberish that make no sense in themselves, in context or in the responses they generate. Piven and the cast deliver the nonsense with high energy and straight faces.

Then the plot kicks in and the fun slips a notch. Don starts falling for the owner’s daughter, but he’s haunted by his past.

The movie veers dangerously close to uplifting mush until some foul-mouthed singing angels and a funny death put it back on track.

Pity there are no extras.

EXTRAS Widescreen. English, Spanish audio. English, French, Spanish subtitles.

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