More than 200 years old, the tiny town of Digby may be “Nova Scotia’s best-kept secret,” but for one of its namesakes – Californian YouTube phenomenon Marié Digby – the enigma didn’t last quite so long. If you haven’t heard of the shiny-tressed pop sensation who, tired of getting nowhere with her music, posted clips of herself on the site singing a pared-down acoustic version of Rihanna’s Umbrella, believe us, with 6 million hits and counting, you and everyone else (including residents of Digby, NS) will.
Already featured on Smallville, One Tree Hill, Ugly Betty and the Carson Daly Show, her earnest feather-light pop has as much commercial clout as such appearances suggest – and this rushed self-titled debut as much depth. (For lyrical comparison, think James Blunt.) The petite Japanese-American’s huge, commanding voice – hoisted up from god knows which part of her diminutive frame – seems to be bottomless, but it’s best (and, let’s face it, most cheaply) heard on a clutch of YouTube-exclusive covers.