Koba Prime

Prime Pop-Up Shop.jpeg

Elijah Nichols

Prime Boys have been driving through Toronto selling exclusive merch. Catch the hip-hop trio's merch truck on their last stop near St. Lawrence Market on August 10 Read more


Prime Boys' debut album Koba World is both celebratory and mournful – the Toronto trio's first music since their manager and friend Koba Prime's murder in a Queen West shooting. Read more

Album reviews

Drake, Jazz Cartier, Killy, Wondagurl and Mustafa The Poet have posted remembrances of the young Toronto rapper on social media Read more