PRIME is a premium wellness event where recovery, movement, and connection come together in a social and energizing environment.
Hosted at The Symes in Toronto, PRIME brings together sauna and cold plunge experiences, expert-led movement, and a vibrant social atmosphere, all within a thoughtfully curated wellness environment.
This isn’t a yoga retreat or a passive wellness expo. PRIME is a hands-on, interactive event where guests actively participate in recovery experiences, movement, and shared moments – creating real connection in a social, wellness-forward setting.
WHAT YOU’LL EXPERIENCE
Wellness & Recovery Zones
Ice baths, saunas, red-light therapy masks, and leg compression — designed to improve recovery, reduce stress, and enhance performance.
Movement & Performance Classes
High-energy, expert-led classes focused on strength, mobility, and long-term performance — built for real bodies, not trends.
Lifestyle, Social & Community Spaces
A curated marketplace of wellness, beauty, nutrition, and tech brands, plus a juice bar and premium mocktails — all designed for connection.
The Wellness Club Activation
Learn about our science-backed recovery services, shop exclusive merchandise, and explore founding membership opportunities.
WHY ATTEND PRIME?
Optimize Performance
Get a clearer picture of your body with InBody composition scans and experience recovery tools designed to support strength, energy, and physical performance.
Invest in Longevity
Learn how to support long-term health, resilience, and recovery through preventative, science-backed wellness strategies.
Try Before You Commit
Hands-on access to recovery technologies — guided by experts so you know what actually works for your body.
Connect with Your People
Meet athletes, professionals, founders, and wellness-forward individuals in a social, high-energy environment.
Discover The Wellness Club
The Wellness Club is building Toronto’s premier wellness ecosystem — immersive events, a flagship social wellness destination, and a community of high-performing individuals committed to longevity and optimization.