The weekend-long event fuses large-scale art with fashion-forward activations and rooftop energy—launching with a headline DJ set by international electronic artist Kaskade. This year’s festival unveils five new murals—including a monumental 26,000 sq ft rooftop transformation of the Cumberland Parkade—alongside an open-air inflatable art installation in Village of Yorkville Park, a new wellness and recovery series, and an expanded lineup of DJs and live programming. YVM continues to blur the lines between art and experience, offering something for every kind of cultural explorer.
