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Fashion Week’s semi-annual swag-off delivers endless multiples of designer water, disposable razors and a bonanza of spa and salon gift certificates into the deep bags of editors, buyers and style-pack members. Beauty freebies are the most coveted comps, and title sponsor L’Oreal will be feeding makeup appetites its new Telescopic Mascara this season. A spiral-shaped applicator with shallow combs brushes lashes to that long and luscious look. $11.95, the Bay, 44 Bloor East, 416-972-3333, and others, www.lorealparis.ca.