
What to know
- A TD survey found 48 per cent of Canadians say the cost of attending a wedding has affected their decision to RSVP.
- Eighteen per cent of respondents have already declined a wedding invitation primarily because of the expense.
- Another 30 per cent say they’re being more selective about which weddings they attend this summer.
- Gen Z respondents are the most affected, with 64 per cent saying they’ve declined invitations or become more selective due to costs.
Wedding season is in full swing across Canada, but rising costs are forcing many Canadians to think twice before saying “yes” to the invitation.
A new survey from TD found that nearly half of Canadians (48 per cent) who have received a wedding invitation this summer say the cost of attending has influenced their decision to RSVP.
Rising costs are changing wedding attendance
According to the survey, 18 per cent of respondents have already declined a wedding invitation primarily because of the cost of attending.
Another 30 per cent say they’re becoming more selective about which weddings they choose to attend, suggesting that travel, accommodations, gifts and other wedding-related expenses are reshaping how Canadians approach the season.
The findings highlight a growing financial burden that extends beyond couples planning their big day, affecting family members and friends hoping to celebrate with them.
Gen Z feeling the financial squeeze
Younger Canadians appear to be feeling the impact the most.
The survey found that 64 per cent of Gen Z respondents who received wedding invitations have either already declined an invitation or are being more selective about which weddings they attend this summer.
That figure is well above the national average of 48 per cent, underscoring the greater financial pressures facing younger Canadians.
