Advertisement

Culture

Fans can try Olivia Rodrigo’s new Crumbl cookie following her Toronto concerts

Star-shaped jam-filled cookies on purple background, sweet treats, modern pastry desserts, colourful baked goods, trendy Toronto culinary scene.
Olivia Rodrigo fans are going to be much “happier” once they hear about her new post-concert cookie collaboration with Crumbl Cookies. (Courtesy: Crumbl)

Olivia Rodrigo fans are going to be much “happier” once they hear about her new post-concert cookie collaboration with Crumbl Cookies.

Last month, Crumbl announced it is partnering with the Grammy-award winning singer to create an exclusive cookie in honour of her GUTS tour. Just like Rodrigo, the cookie will also go on a journey across North America and will be available to fans at select locations. 

Rodrigo’s GUTS cookie is described as two chilled purple vanilla cookies sandwiched around layers of triple-berry jam and light vanilla buttercream, rolled in colourful star-studded sprinkles, and topped with a star cutout.

“This collaboration marks a celebration of creativity and flavor, bringing fans a memorable experience that perfectly combines music and the Crumbl experience,” Chief Branding Officer and Co-founder of Crumbl Cookies Sawyer Hemsely said in a press release.

So, how can fans get their hands on the specialty cookie? This week, the GUTS cookie will be available at the Crumbliest Heartland Town Centre from Mar. 25 to 30.

Advertisement

In addition, the cookie will also be available after each of the singer’s performances in North America within an hour at Crumbl Cookies locations. It will be featured as the seventh option on its weekly menu. 

Following her tour, the GUTS cookie will become available at all Crumbl Cookies locations across the United States and Canada from Aug. 19 to 24.

Online, fans are freaking out and eager to try the GUTS cookie.

Advertisement

Rodrigo hits the stage in Toronto on Mar. 29 and 30 at Scotiabank Arena at 7:30 p.m.

Advertisement

Exclusive content and events straight to your inbox

Subscribe to our Newsletter

This field is for validation purposes and should be left unchanged.

By signing up, I agree to receive emails from Now Toronto and to the Privacy Policy and Terms & Conditions.

Recently Posted