The Hoa Hoas wow us

THE HOA HOAS at the Silver Dollar (486 Spadina), Friday (December 4), 9 pm. $7. 416-763-9139.Toronto's Hoa Hoa's (pronounced "wah.


THE HOA HOAS at the Silver Dollar (486 Spadina), Friday (December 4), 9 pm. $7. 416-763-9139.

Toronto’s Hoa Hoa’s (pronounced “wah wahs”) have churned out colourful psychedelic soundscapes for about five years now, but they draw their creative inspiration primarily from decades past – namely the psychedelic 60s and the shoegazer 90s.

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Richard Gibson, Calvin Brown, Femke Berkhout and Lee Brochu have updated their genre-tweaking sound on their sophomore album, Pop/Drone/Pedals (Optical Sounds). Compared to their 2007 debut, Sonic Bloom, there are more garage-rock sounds and, yes, liberal use of guitar pedals.

“The album’s pretty varied,” says guitarist/bassist/vocalist/keyboardist Gibson, from his Toronto home. “We were going for 60s pop music but with more modern toys to play with.”

As part of the Optical Sounds crew, a local label that includes Gibson’s brother Robert, the Hoa Hoa’s have had a chance to build their sound with like-minded bands like the Disraelis.

“We feed off each other,” says Gibson. “There’s definitely no competitiveness.”

And the band promises to give audience members a tightly executed, memorable live show.

“Typically, our shows are loud and driving,” Gibson says with a laugh. “We prefer to have cool lighting and psych-out movies playing in the background.

“We don’t like people watching us play.”

How did you get lined up with Optical Sounds?

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What are your plans following the release party?

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music@nowtoronto.com

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