What to know
- Kraft Dinner has launched KD Ramen, combining its signature cheesy flavour with instant ramen.
- Three flavours are available: Cheesy, Extra Cheesy, and Extra Spicy.
- Torontonians can sample it for free at the 7-Eleven at 1 Eglinton Ave. E. before it rolls out more widely in stores.
- Canadians online are calling the comfort-food crossover “brilliant,” with many eager to try it.
Can’t pick between creamy KD cheddar and the spicy kick of ramen? Now you don’t have to, thanks to the new KD Ramen.
If you’re unsure if you want to commit to the bit, head to 7-Eleven’s 1 Eglinton Ave E. location for a free try between 9 p.m. and midnight.
But if you can’t make it, KD’s ramen is worth the small investment.
From cheesy ramen to extra cheesy and extra spicy, there’s a flavour for all KD and ramen fans.
“With KD Ramen, we’re bringing that iconic KD cheesiness to an entirely new aisle and occasion. It’s a bold new way for Canadians to experience the flavour they know and love,” Kelly Fleming, chief marketing officer for Kraft Heinz Canada, said in a press release.
Here are the flavour profiles:
- Cheesy Ramen: A blend of KD’s cheesiness and savoury ramen flavour, packed with umami and a subtle spice.
- Extra Cheesy: Flavours of mild ramen combined with extra KD cheese.
- Extra Spicy: Spice for ramen lovers, then cools the dish down with the creaminess of KD.
How are KD fans reacting to this release?
KD fans are mostly excited to try this ramen-and-mac-and-cheese combo.
“Sweet dreams are made of cheese,” someone remixed Eurythmics’ song Sweet Dreams in an Instagram comment.
“THAT LOOKS YUMMY,” another excitedly wrote.
“LET’S GO ANOTHER TYPE OF RAMEN TO SATISFY MY ADDICTION,” another added.
“That’s actually kind of brilliant,” one commented.
“I NEED this in my life,” another wrote.
Whether KD Ramen becomes the next pantry staple or simply a one-time curiosity, the launch taps into Canadians’ growing appetite for nostalgic comfort foods with a modern twist. With instant ramen continuing to surge in popularity, Kraft Dinner is betting that one of the country’s most iconic brands can find a new audience beyond the mac-and-cheese aisle.
